Happiness Practices with Phil Gerbyshak
The Happiness Practices with Phil Gerbyshak
Stories that Stick
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Stories that Stick

Social media channels enable every company to tell its product’s story, but lists of ingredients and features – and even reviews – aren’t stories. Bonafide stories can attract attention, exert influence and transform audiences, but they do require a robust structure. Award-winning storyteller Kindra Hall helps you identify the kind of story that best fits your vision and strategy. She explains why stories matter and how to craft a story that links your product to your audience. Leaders and marketers can learn how to capture their firm’s value in a story that will garner and hold consumer attention and affection. Find Kindra's latest book, Stories that Stick here

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